Science, Simplicity, and Integrity: A Female Entrepreneur’s Mission to Redefine the Wellness Space

Science, Simplicity, and Integrity: A Female Entrepreneur’s Mission to Redefine the Wellness Space

As a female entrepreneur, Pascale Rothman is making waves in the highly saturated health supplement space by championing integrity, transparency, and innovation. Leading More. Longevity & Wellbeing, she has leveraged a deep understanding of industry challenges to develop ethical, science-based strategies that cut through the noise.  Rather than chasing fleeting trends, she focuses on clean, potent ingredients and evidence-based formulations that resonate with increasingly informed consumers. By emphasizing education, sustainable sourcing, and clear labeling, Rothman has built a reputation for delivering real value and fostering trust. We had a chance to chat with Pascale to explore her guiding principles, strategic vision, and relentless pursuit of quality; key factors that have set her brand apart from its competitors.

D.G. – What first sparked your passion for the industry, and how did that early interest evolve into founding More. Longevity & Wellbeing?

P.R. – My interest in wellness began with my own journey to live a healthier, more balanced life. Over the years, I realized how much misinformation and inefficiency exist in the industry, and I wanted to create something that cut through the noise… a brand built on transparency, effectiveness, and trust. More. Longevity & Wellbeing is my way of giving consumers access to wellness products that are both simple and impactful.

D.G. – Your company offers a range of wellness products. Could you walk us through what sets them apart from the competition and why you believe they resonate so strongly with today’s consumers?

P.R. – Our products are carefully crafted with premium ingredients and science-backed formulations. We prioritize bioavailability and potency by using extract ingredients, ensuring that each blend and capsule delivers maximum benefit. Today’s consumers are more informed—they’re looking for products that are clean, effective, and free of unnecessary additives, which is exactly what we provide. We also focus on creating blends with great flavors, making wellness a pleasurable experience.

D.G. – You place a lot of emphasis on transparency and integrity. Why are these values so vital to your brand, and how do you ensure they remain front and center as your business grows?

P.R. – Transparency is vital because it builds trust. In an industry where misleading claims are common, I want More. Longevity & Wellbeing to stand out as a brand that consumers can rely on. We achieve this by being upfront about our ingredients, sourcing, and production processes. As we grow, these values remain our foundation—they guide every decision we make and help us stay aligned with our mission.

D.G. – What are your key goals for More. Longevity & Wellbeing, and how do you hope your work will shape the larger wellness conversation?

P.R. – In the next five years, my goals include expanding our reach to make wellness accessible to more people, growing our product line, and continuing to innovate with clean, effective formulations. I hope to inspire a shift in the wellness conversation—one that prioritizes science, transparency, and authenticity over trends. More. Longevity & Wellbeing is about creating products people can trust, and I want our brand to set a new standard in the industry.

D.G. – Which emerging trends or shifts in consumer behavior are you most excited about and how is More. Longevity & Wellbeing gearing up to stay ahead?

P.R. – One exciting trend is the growing interest in adaptogens and functional mushrooms, as more people seek holistic ways to manage stress and enhance their well-being. There’s also a major shift toward transparency, with consumers scrutinizing labels and demanding higher standards. At More. Longevity & Wellbeing, we’re staying ahead by combining timeless ingredients with modern science to create blends that are both effective and aligned with these values. We believe wellness should be a sustainable lifestyle, not a quick fix, and we’re committed to empowering our customers with education and premium products they can trust.

David Christopher Lee

Editor-in-Chief

David Christopher Lee has always been a gifted person and a pioneer since he was a young child. David was a contributor for the New York Times Upfront as young as 18 years old. David’s work has been published in major magazines such as GQ, Vogue, Instyle, People, Teen, Men’s Health, Departures & many more.

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