|
Rank |
Name |
Estimated Instagram Earnings per Post |
Estimated TikTok Earnings per Post |
Estimated YouTube Earnings per Post |
Combined Earnings per Post |
|
1 |
Safiya Nygaard |
$7,160 |
$1,800 |
$187,917 |
$196,877 |
|
2 |
Huda Kattan |
$168,113 |
$7,820 |
$1,283 |
$177,216 |
|
3 |
James Charles |
$75,654 |
$35,200 |
$34,417 |
$145,271 |
|
4 |
Bretman Rock |
$61,094 |
$13,700 |
$47,666 |
$122,460 |
|
5 |
Nikita Dragun |
$29,830 |
$12,600 |
$57,075 |
$99,505 |
|
6 |
Chiara Ferragni |
$91,746 |
$5,370 |
$1,701 |
$98,817 |
|
7 |
Jeffree Star |
$45,984 |
$2,100 |
$42,284 |
$90,368 |
|
8 |
Pony Makeup |
$26,833 |
$435 |
$56,231 |
$83,499 |
|
9 |
Mari Maria |
$66,780 |
$8,210 |
$618 |
$75,608 |
|
10 |
Nikkie Tutorials |
$54,146 |
$5,560 |
$13,341 |
$73,047 |
-
Safiya Nygaard is at the top of our list with the highest combined earnings across all social media platforms, with a single post on YouTube estimated to be worth up to $187,917.
-
Second place is held by Huda Kattan, who is also the most successful beauty influencer on Instagram with each post being worth up to $168,113.
-
Meanwhile, James Charles takes third place overall whilst also being the highest earning influencer on TikTok, making up to $35,200 per post.
-
Last year’s richest influencer was Huda Kattan, nevertheless her combined earnings increased by over $58,000.
-
Other beauty influencers that performed particularly well include Nikita Dragun, Bretman Rock and Chiara Ferragni whose combined earnings per post are all over $98,000.
-
Some controversial influencers such as James Charles or Jeffree Star have had increased earnings – over $40,000, despite being “cancelled” at least once.
