Emerging tech brand XTRA, known for its high-performance vlogging cameras, joined as a sponsor of the 15th anniversary of Neon Carnival on April 11, 2026. Created by nightlife visionary Brent Bolthouse and produced by Jeffrey Best of Best Events, the invite-only Neon Carnival once again delivered an electrifying night of music, celebrity, and spectacle, reinforcing its reputation as the definitive after-hours destination of desert music festival weekend one. As one of the most anticipated late-night experiences, it set the stage for XTRA’s bold, colorful, high-impact brand activation.
An magic mix of entertainment, fashion, music, and culture showed up in full force to celebrate the milestone, with performers and guests including Ty Dolla $ign, Tyga, YG, Mario, Rachel Zoe, Rauw Alejandro, Cheryl Burke, Love Island standouts Justine Ndiba and Coco Watson, Chanel West Coast, Channel Tres, DJ Nitrane, Dre Sinatrya, Noah Fearnley, Amber Stevens West, Ryan Garcia, and Chris Brown, all pouring into the neon-lit playground for a pulse-pounding night of nonstop music and high-impact celebration.
At the heart of XTRA’s presence was the XTRA FUN HOUSE 360° Video Experience, a 13-foot-wide immersive capture sphere designed to elevate festivalgoers’ social content. Fusing futuristic design with high-energy visuals, the installation, powered by Capture Pod Studio, invited guests to step inside and create dynamic, share-ready videos alongside friends. The activation brought together technology, entertainment, and social-first storytelling in one seamless, visually striking experience.
XTRA’s high-tech lineup of creator-focused cameras includes:
XTRA MUSE: A premium, pocket-sized gimbal camera featuring a large sensor, 4K video up to 120fps, and advanced stabilization for smooth, cinematic, on-the-go capture.
XTRA ATTO: A compact, ultra-lightweight camera designed for POV and behind-the-scenes content, delivering versatile, creator-friendly functionality in a portable form.
XTRA EDGE PRO: A high-performance action camera offering 4K120 video, 40MP photos, enhanced low-light capability, and AI-powered tracking for precision recording in any environment.
XTRA EDGE: A versatile, high-performance action camera engineered for everyday creators, offering sharp 4K video, intuitive controls, and reliable stabilization for capturing content effortlessly across a wide range of environments.
XTRA 360: A next-generation 8K 360° camera that captures every angle simultaneously, allowing users to reframe content post-shoot and produce fully immersive visuals.
Collectively, the lineup reflects XTRA’s commitment to advanced, intuitive technology, giving creators the tools to transform everyday moments into compelling visual narratives.