On September 13, 2024, Secret Room Events hosted its highly anticipated annual Celebrity Award Event at the iconic Petersen Automotive Museum. This star-studded affair transformed the museum’s rooftop patio into a luxurious haven for celebrities, media personalities, and influencers, with the Southern California skyline serving as the breathtaking backdrop.
Secret Room Events has become synonymous with high-profile gifting suites, and this year’s style lounge promises to be nothing short of extraordinary. Co-sponsored by Phantomasy and Andersen’s Crazy Candy, the event offers a perfect fusion of bespoke fashion accessories and innovative confectionery, setting the stage for a day of indulgence, discovery, and celebration.
The Venue: A Rooftop Soiree at Petersen Automotive Museum
The Petersen Automotive Museum is not only a renowned hub for car enthusiasts but also an architectural marvel, making it the ideal venue for this elite gathering. The rooftop patio, with its panoramic views of Los Angeles, will be transformed into a stylish lounge, welcoming Hollywood’s biggest names to an afternoon filled with excitement.
Guests will be greeted by the SoCal sunshine and a vibrant array of brands that showcase the latest in fashion, beauty, and lifestyle. The space will be buzzing with activity as attendees immerse themselves in this one-of-a-kind experience, designed to honor the nominees and media attending.
Phantomasy & Andersen’s Crazy Candy: Co-Sponsors of the Luxe Affair
Phantomasy, a standout sponsor, brought their expertise in bespoke embroidered accessories and innovative masks to the forefront. Their lightweight, breathable masks, designed to be worn comfortably even over glasses, will be a fashion-forward statement piece for attendees, blending practicality with style.
Andersen’s Crazy Candy, the undisputed OG of freeze-dried candy, introduced a new dimension of sweetness to the event. Their freeze-dried confections, known for transforming classic treats into crunchy, mouthwatering delights, will tantalize taste buds and ignite nostalgia. This family-owned brand’s playful approach to candy-making ensures that every bite is a fun adventure in flavor.
A Curated Collection of Sponsors: Glamour Meets Gifting
The heart of Secret Room Events is the carefully curated collection of sponsors, each bringing unique products to the style lounge. From cutting-edge skincare to playful party games, these brands will provide guests with a luxury gifting experience like no other.
Mikel Kristi Skincare will offer attendees access to innovative skincare solutions that enhance natural beauty, while SENQUIL and Marigoldbub will showcase products designed to nourish and rejuvenate. Gentlemen 1677 will bring sophisticated men’s grooming essentials, while Shadowcraft Jewelry will offer finely crafted accessories that add a touch of elegance to any outfit.
For wellness enthusiasts, brands like Scosche and Smoodi will be present to introduce guests to wellness products that enhance a balanced lifestyle. Smoodi, known for its convenient smoothie-making devices, is sure to draw attention with its promise of nutrition on the go. TeaVoila will present a new way to enjoy tea, elevating the drinking experience for attendees.
Adding a playful twist to the lounge, getCrewd Party Card Game will bring fun and entertainment, ensuring that guests not only leave with fabulous gifts but also with new ways to enjoy their next gathering.
The star-studded event wouldn’t be complete without refreshments, and Mario Melendez’s Rasta Rita Margarita and Beverage Truck will serve up famous margaritas, keeping the vibe upbeat and celebratory.
Honored Guests: Leaving with Style and Substance
Attendees of the Secret Room Events gifting suite will be spoiled with an incredible array of gifts, ensuring they leave with more than just memories. Each honored guest will receive a giant LL Bean bag filled with premium items from top brands, creating an unforgettable parting experience.
Some of the standout gifts include:
•Boujee Bartender: Elevating cocktail hour with premium drink mixers.
•Holey Moley Golf Club: For the golf enthusiasts in the crowd, this gift promises to bring joy to their next game.
•Southern Recipe Small Batch Pork Rinds: A crunchy, flavorful snack that guests will savor long after the event ends.
•Raybern Sandwiches: Perfect for a gourmet treat on the go.
•Brutus Bone Broth: A nourishing option for wellness seekers.
•Oceanshalo.com: Sustainable snacks for the environmentally conscious.
•Carl Reads Minds: Offering mind-blowing insights for those curious about the mystical side of life.
•The Hair Forge: Quality hair care products to maintain a red carpet-ready look.
•Simply Christian: A collection of Christian-inspired lifestyle items.
•Treefrog Topical Pain Relief Gel: A wellness essential for those seeking relief after a long day.
And this is only a glimpse of the array of brands that will be represented at the event. With products ranging from innovative skincare by Major Comeback and Rejuva Minerals to fun and quirky offerings like Slimes by Grace and NeeDoh from Schylling Toys, the gifting suite will cater to every taste and interest.
The inclusion of Shadow Craft, MiGuard, and Ellovi ensures that both fashion-forward and wellness-conscious guests will leave with items that complement their lifestyle. Attendees can expect everything from luxury personal care products to unique accessories, each chosen to represent the pinnacle of contemporary luxury.
The Secret Room Experience: Elevating Hollywood Events
Secret Room Events has earned its reputation as a premier producer of celebrity gifting suites, and this event will only solidify its standing in the entertainment industry. Known for crafting immersive experiences for Hollywood’s elite, Secret Room Events provides more than just gifts; they create moments of discovery and delight.
The carefully selected mix of brands reflects the company’s commitment to quality and innovation. Each sponsor has been chosen not only for their products but also for their ethos, ensuring that every item aligns with the luxurious, high-caliber experience that Secret Room Events is known for.
From the glamorous location to the curated selection of luxury gifts, the September 13th event will be a celebration of style, sophistication, and innovation, setting a new standard for celebrity gifting lounges.
As the sun sets over Los Angeles and the city’s stars leave the Petersen Automotive Museum with bags full of luxurious treats, Secret Room Events will once again have proven that they are the ultimate curators of Hollywood’s most exclusive gifting experiences. For the lucky attendees, it will be a day to remember—where indulgence, glamour, and celebration come together in perfect harmony.